We positioned Palava as the ‘city of opportunity’ - a place that offers its people every opportunity to learn, grow and succeed. The Sanskrit word Pallav (budding flower) sowed the seed of inspiration that resulted in our logo. Shaped like a flower in bloom, it captures the ideas of growth and change. The stylised petals, alive with colour, are rendered as geometric forms to impart flexibility in any application. A custom-created font was designed to complement the logo form with elegant lines that convey both the stability and approachability of this 21st century city.